Info Bosses

Stop dreaming, start building

March 31, 20252 min read

Does this sound like you?

When you first started out, you loved what you were doing.
I mean, that’s obvious—you’re good at it. Really good.

But somewhere along the way (you’re not even sure when), something shifted.

Where working with clients used to energize you, now it feels like a never-ending tunnel.
You keep going because, well, you have to—you’ve got a family to provide for.

Still, you catch yourself wondering:
Is there a way to earn a living without showing up every single day?

Some days, you just want to stay home with your kids or spend time with your spouse. But that’s not possible right now. If you stop working, the money stops too.

I get it. I’ve been there (honestly, I’m still climbing out of that hole).
And I’ve been studying the people who do have time freedom.

Here’s what I’ve noticed:
They sell products.

While we’re stuck selling services—exhausting, repeatable services—they work a few hours a day selling something that scales.

It could be physical or digital products, but either way—it makes more sense.
Realizing this was a huge eye-opener for me.

That’s why I’m building my own products now.
No more relying only on hourly work.

I want a business that serves me—not one that drains my personal life in the name of some outdated hustle culture myth that being a business owner means grinding 60+ hours a week.

Anyway, just wanted to share what’s been on my mind.
Right now, I’m finalizing something I call the Info Product Starterkit.

It’s made for people like you and me—people with ideas stuck in their heads, unsure how to turn them into something real.

We spend too much time in the “dream” phase—imagining the perfect product, the perfect system.
I get it. That’s how my brain works too.

But the truth is:
That phase can waste years.

And ten years from now, those amazing ideas could still be stuck in your head—helping no one and making no money.

So enough dreaming. Let’s get building.

I know starting can feel overwhelming. That’s exactly why I made this Starterkit:
To help you turn your ideas into cashflow—step by step.

No fluff. No overwhelm. Just clear, actionable steps.

Sometimes you just need a little guidance. That’s okay.
We can help each other out.

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